Facilitating a future where Black stories are as abundant as reality.
HOW WE ARE DIFFERENT
We aim to assist and collaborate with entertainment companies in creating authentic representations of Black people with consideration of the range of Black expressions including, but not limited to, the intersection of race, sexuality, spirituality, and diasporic identities. Whereas representation of Black characters has increased numerically, the quality and vastness of representation of the community is still in need of development. Our services offer insights which aim to provide quality entertainment through relatable characters and stories and serve the identity needs of the Black community, thereby increasing their overall enjoyment experience.
Dr. Omotayo Banjo and Dr. Vaness Cox met in March of 2022 at Issa Rae’s HooRae TakeOver event in Washington, D.C. and immediately connected over their shared interest in using research to positively shape the entertainment industry. They maintained their connection even while living in Ohio and New York, respectively, and officially started their business in May of 2022.
Dr. Banjo is currently an associate professor of Communications at the University of Cincinnati and serves as an affiliate faculty of Africana Studies, and Women, Gender, & Sexuality Studies. Her research centers on identity with a special focus on ethnic and transnational creative content.
Dr. Cox is a former Sr. Analyst in Paramount’s Office of Global Inclusion. She earned her Ph.D. in Developmental Psychology from the University of Michigan where she studied Black women’s portrayals on scripted and non-scripted television. She has since been pursuing her goal to use her research to inform the content creation process.